360 & Al Kout Malls Reaped Two ICSC Global Awards in 2014

Awards and Recognition

Dubai, 17 November 2014

GLA Property Management Company, announced that “360 MALL” won the silver award for Net Operating Income Enhancement and Al Kout Mall won the silver award for the Marketing Excellence, awarded by the International Council of Shopping Centers (ICSC).

Recognized as the benchmark for excellence in the industry, the Global Awards were presented at a dazzling ceremony organized at Ritz Carlton Dubai amid the participation of a large crowd of retailers, developers and entertainment as well as shopping centers operators from the Middle East and received by a team from GLA Property Management Company represented by David Boesley, Chief Operating Officer, Avijit Yadav, General Manager of Marketing and Operations and Nermeen Bishady, Marketing Manager.

On his part, David Boesley said: “We are proud and pleased to receive such a global award”, noting that this achievement crowns the hard work delivered by the marketing and leasing teams in both malls.

Boesley added, “Success will always boost our determination to create innovative ideas to design special marketing programs in the future”, asserting that Tamdeen Group is a leader in developing unique real estate projects that enjoys international standards and contribute to develop both of the real estate and retail sectors in Kuwait as well as in the region.

In addition, “360 MALL” won the “Marketing Excellence Award” for 2014 for hosting Auto Moto Exhibition during January , where it presented over 70 vehicles ranging from sedan to SUV from more than 27 brands under one roof that worth $7 million. Moreover, this exhibition is considered the first of its kind in county, and it serves as a bridge between global car manufactures and specialists in Kuwait.

As for Al Kout Award, Al Kout Mall Manager, Jumana Atallah, stated that “the Mall received the award for the Tuesday Subhiya Program, which is considered a creative marketing concept, where it give ladies the opportunity to indulge in a unique shopping as well as entertaining experience with exclusive discounts”.

Atallah explained that “The concept comes from the traditional Arabic feminine gathering at morning named Subhiya, so we decided to provide and meet their aspirations on Tuesdays through different programs such as Yoga, health and beauty seminars to enhance the position of the mall locally and regionally”, adding that the program attracted more than 5000 participants during the first phase, and more are anticipated in the future phases of the program.